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| Media Solutions
Company Improves Sales Through New Revenue
Model |
|
| Business Challenges |
 |
To implement an e-commerce module
based on flexible pricing models formulated
to charge consumers for use of the media
company’s web-based services. |
|
To calculate, charge and collect a
product service fee. |
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To integrate with a third-party credit
card processor and merchant bank. |
|
To provide corporate finance and tax
reporting; and integrate revenues into
the corporate finance SAP system. |
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| Results |
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The new revenue model improves sales |
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Online purchasing simplifies decision
making |
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Results in higher customer satisfaction |
|
| "Our eCommerce website creates
a true virtual production environment
for our customers that will revolutionize
media creation, broadcast and post production,
as well as distribution. CTE was instrumental
in making the eCommerce a reality." |
| - Director of the
Media solutions company |
|
The media solutions
company delivers solutions that Make,
Manage and Move Media™, a recognized
digital standard for professionals
who make the world's media from video,
audio and film to animation, special
effects and streaming media—the
company’s products are used
to make more television and news shows,
commercials, music videos and CDs,
corporate/industrial productions and
major motion pictures combined than
any other nonlinear editing manufacturer
in the world.
The media company employed CTE to
identify and implement a solution
that would bring their products and
solutions closer to their users and
to transform their products into web-based
services. |
|
| Solution |
CTE formulated pricing models
based on various parameters including
consumers bandwidth usage, storage
usage etc. and built a secure, web-based
e-commerce solution with international
credit card processing, a two-step
manual settlement protocol, a fee
calculator, and a user-driven, web-based
tax and finance reporting page.
|
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| Benefits |
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High customer satisfaction |
|
New revenue model implemented |
|
Ability to provide faster customer
service |
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Increased customer loyalty |
|
Re-positioning of the company’s
products as web-based services |
|
Increased awareness that Avid is on
cutting-edge of technology |
|
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